Kartik Ahuja is a serial entrepreneur, digital growth expert, and the founder of GrowthScribe, a digital marketing agency focused on helping businesses scale through data-driven strategies. Known for his expertise in "Growth Hacking" and his philosophy on accountability, he has built a personal brand around self-improvement, productivity, and building internet businesses.
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| Kartik Ahuja |
He operates under the handle @thekartikahuja across social media platforms, including LinkedIn.
Professional Career & Entrepreneurship
Founder, GrowthScribe
Kartik founded GrowthScribe, a full-service digital marketing agency. The agency specializes in growth marketing, conversion rate optimization (CRO), and helping B2B and B2C companies scale their revenue using the internet. Through GrowthScribe, he has worked with clients globally, focusing on:
Funnel Optimization: Building high-converting sales funnels.
Lead Generation: Implementing systems to generate high-quality leads rather than just high volume.
Automation: Using tools (like the WordPress ecosystem, where he has been an active contributor/reviewer for plugins like Fluent Forms) to automate business processes.
"3x Founder"
Kartik describes himself as a "3x Founder," having built and operated multiple internet businesses over a span of 12+ years. His ventures typically span:
Digital Marketing Operations
Media & PR Agencies
Strategic Investments in early-stage internet companies.
Growth Product Management
With a deep background in marketing and product growth, Kartik has expertise that aligns with the role of a Growth Product Manager. His work often involves the intersection of product features and marketing channels to drive user acquisition and retention—skills he applies both in his own ventures and potentially in consulting roles for high-growth startups (often associated with the Indian startup ecosystem).
Philosophy: The "Impossible List" & Accountability
A defining aspect of Kartik’s public persona is his dedication to self-improvement frameworks, most notably:
The Impossible List: Unlike a traditional bucket list (which is static), Kartik maintains an "Impossible List"—a dynamic set of evolving goals that focuses on active challenges rather than just passive experiences. This includes physical feats (marathons, ultra-running), skill acquisition (learning languages, instruments), and professional milestones.
Accountability Partnerships: Kartik Ahuja is a vocal advocate for the "Accountability Partner" system. He credits much of his success to having a dedicated partner to review goals with daily. He has written extensively on the "Gold Secret of Growing Fast," which details how to structure these partnerships for maximum productivity in business and life.
Personal Life & Interests
Location: He has spent significant time in New Delhi, India, and more recently has been based in Ottawa, Canada.
Bio-Hacking & Habits: He is an avid practitioner of bio-hacking and rigorous daily routines, including cold showers (which he claims to have taken daily since 2012), meditation, and structured reading habits.
Community: He actively engages with the indie-hacker and digital marketing communities, often sharing insights on why clients underpay, how to manage agency relationships, and the psychology of sales.
Summary of Expertise
| Area | Details |
| Core Skills | Growth Hacking, CRO, SEO, B2B Marketing, Funnel Building |
| Industry | Internet Businesses, Digital Agencies, SaaS |
| Key Ventures | GrowthScribe, various media properties |
| Online Handle | @thekartikahuja |